The KTDC Print Process
Step 1:
Meeting to define your goal
KTDC is committed to learning about you, your organization, your mission, your objectives, and your goals. Having established this understanding, we can specifically define your needs.
This step lays the groundwork for partnership and trust. Beginning with a face-to-face meeting early on helps us arrive at approaches that suit your objectives, your budget, and your communication needs. KTDC explains the terms of business with an eye toward maintaining open, transparent dialogue between us and you, our client, from the beginning. This includes a clear understanding of the ways we will meet and exceed your goals, explanation of the "virtual studio" model, and the way billing is structured. Upon acceptance of a written proposal, a contract is signed. No work begins until contract is completed and check deposit received.
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Step 2: Developing and delivering the creative brief
The second step is the creative brief that KTDC uses to outline the ideal design and communications products to help your organization meet the goals stated in Step 1. The creative brief ensures a common understanding of what will be accomplished and the client's responsibility to provide access to the appropriate people, and data to complete project objectives. Upon acceptance of the creative brief the conceptual phase of your project begins.
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Step 3:
Creating
The third step is the design, art direction, and production phase. KTDC keeps you involved in preparing the concept by working through drafts to ensure the success of the product and the message. An annual report, for example, is presented with two design concepts including front cover and two spreads per concept. After time for review, you work with us to modify the concepts or sign off on an approved concept.
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Step 4:
Producing the solution
The fourth step is the printing process.
After three print estimates have been obtained on behalf of the client, approved files are submitted to the printer. KTDC supervises the print production process from start to finish, ensuring the job is delivered to your specifications and on time. With years of experience with excellent printers that have a track record, KTDC knows which printers are best suited to your budget and type of project.
During this phase a formal proof will be provided for your approval from the printer. Steps are built into the entire process to allow you to review text and make corrections.
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Step 5:
Delivering the product/Fulfillment Management
The fifth step is fulfillment management or product delivery. KTDC works with mail houses to ensure that mailings are in the correct format and that delivery dates for all projects are met.
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Step 6:
Ensuring your continued satisfaction
In the last, ongoing, step KTDC continues to work with you to ensure your organization's success in achieving your goals. This includes conducting follow-up evaluations to check your satisfaction with the finished product, monitoring your upcoming needs, and serving as a continued resource for all of your creative design and communications needs.
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